Response rate benchmarks: 5–10% from a single review request email. 10–15% with a reminder. 15–25% with reminder + photo reward.
Collection methods
Automated review request emails
The workhorse.Yuko waits a configurable number of days after order completion, then sends a personalized email with a one-click link to the review form. Works for every order automatically.
Review reminders
Recovers non-responders.A gentle follow-up 3–5 days after the first request, sent only to customers who haven’t reviewed yet. Adds roughly +50% to your response rate.
On-site collection form
Always-on review capture.Embedded form on product pages, a dedicated “Write a Review” page, or the customer account area — for shoppers who want to leave feedback without waiting for the email.
Manual review requests
One-off sends.From Reviews → Orders, click the email icon on any order to send a review request on demand — perfect for late fulfillments or imported historical orders.
Rewards and incentives
Photo review reminders
Nudge customers who left text-only reviews to add a photo. 15–25% add a photo when asked.
Photo review rewards
Auto-issue a coupon when a customer submits a review with photos. 2–3× more photo reviews.
Review reply notifications
Email the customer when you reply to their review — closes the loop and encourages repeat reviews.
Verified buyer badges
Show a badge on reviews from customers with a matching order. Verified reviews convert 70% better than unverified.
What you can collect
Product reviews
Product reviews
Star rating + written text (optional) + photos (optional), tied to a specific product. Appears on product pages, star-rating widgets, and your Google Shopping feed. This is the default — every Yuko install collects these out of the box.
Store / site reviews
Store / site reviews
Overall-experience testimonials not tied to a single product. Ideal for the homepage, an About page, or a dedicated testimonials page.→ Collecting store / site reviews
Photo and video reviews
Photo and video reviews
Visual reviews are 3× more trusted than text-only. Yuko accepts multiple photos per review and short videos. Encourage them with the photo reward email.
Custom fields and questions
Custom fields and questions
Add product-specific questions (e.g. fit, durability, skin type) to your review form. Customers answer once; the data is searchable and filterable in your dashboard.→ Customize review inputs
Recommended strategy by store stage
- Starting out
- Growing
- Maximizing
Goal: first 20 reviews
- Turn on Review Request Email, 7 days after order completion
- Add the Review Collection Form to product pages
- Leave auto-publishing on (so reviews appear immediately)
Before you start
Review collection works best once the basics are in place:- Yuko plugin installed and connected
- Orders syncing correctly to the Yuko dashboard
- Your email From Name and Reply Email set in Account → General
- Branding applied (logo + brand color) so emails look on-brand
Need Help?
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Contact Support
Reach our team at yukoreviews.com/supportResponse time: Within 24 hours
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